Introducing Rimmel London’s Lasting Provocalips, the ultimate solution for vibrant, long-lasting lip color. This innovative lip product promises up to 16 hours of flawless wear, ensuring your lips stay bold and beautiful from morning to night. The dual-ended design features a richly pigmented color on one end and a glossy top coat on the other, locking in the hue for a transfer-proof finish. Whether you’re sipping coffee or enjoying a night out, Provocalips stays put without smudging or fading.

The lightweight formula feels comfortable on the lips, avoiding the dryness often associated with long-wear lip products. Its easy application makes it perfect for on-the-go touch-ups, while the glossy top coat adds a luscious shine, enhancing your look with a polished finish. Available in a variety of stunning shades, Rimmel London’s Lasting Provocalips is your go-to for a confident, all-day wear that doesn’t compromise on style or comfort.